HKB
It is still to be explained whence the individual totem comes. The reply given to this question varies with different authors.
Hill Tout considers it a particular case of fetishism. Feeling himself surrounded on all sides by dreaded spirits, the individual experienced that sentiment which we have just seen Jevons attribute to the clan: in order that he might continue to exist, he sought some powerful protector in this mysterious world. Thus the use of a personal totem became established.[577] For Frazer, this same institution was rather a subterfuge or trick of war, invented by men that they might escape from certain dangers. It is known that according to a belief which is very widespread in a large number of inferior societies, the human soul is able, without great inconvenience, to quit the body it inhabits for a while; howsoever far away it may be, it continues to animate this body by a sort of detached control. Then, in certain critical moments, when life is supposed to be particularly menaced, it may be desirable to withdraw the soul from the body and lead it to some place or into some object where it will be in greater security. In fact, there are a certain number of practices whose object is to withdraw the soul in order to protect it from some danger, either real or imaginary. For example, at the moment when men are going to enter a newly-built house, a magician removes their souls and puts them in a sack, to be saved and returned to their proprietors after the door-sill has been crossed. This is because the moment when one enters a new house is exceptionally critical; one may have disturbed, and consequently offended, the spirits who reside in the ground and especially under the sill, and if precautions are not taken, these could make a man pay dearly for his audacity. But when this danger is once passed, and one has been able to anticipate their anger and even to make sure of their favour through the accomplishment of certain rites, the souls may safely retake their accustomed place.[578] It is this same belief which gave birth to the personal totem. To protect themselves from sorcery, men thought it wise to hide their souls in the anonymous crowd of some species of animal or vegetable. But after these relations had once been established, each individual found himself closely united to the animal or plant where his own vital principle was believed to reside. Two beings so closely united were finally thought to be practically indistinguishable: men believed that each participated in the nature of the other. When this belief had once been accepted, it facilitated and hastened the transformation of the personal totem into an hereditary, and consequently a collective, totem; for it seemed quite evident that this kinship of nature should be transmitted hereditarily from father to child.
We shall not stop to discuss these two explanations of the individual totem at length: they are ingenious fabrications of the mind, but they completely lack all positive proof. If we are going to reduce totemism to fetishism, we must first establish that the latter is prior to the former; now, not merely is no fact brought forward to support this hypothesis, but it is even contradicted by everything that we know. The ill-determined group of rites going under the name of fetishism seem to appear only among peoples who have already attained to a certain degree of civilization; but it is a species of cult unknown in Australia. It is true that some have described the churinga as a fetish;[579] but even supposing that this qualification were justified, it would not prove the priority which is postulated. Quite on the contrary, the churinga presupposes totemism, since it is essentially an instrument of the totemic cult and owes the virtues attributed to it to totemic beliefs alone.